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Domain Authority: What Is It and How Do I Boost It?

Date: October 18, 2022
Author: Louise Petersen

What Is Domain Authority? Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine...

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Public Relations 101

Date: October 13, 2022
Author: Maddie Ulrich

What is Public Relations? Public relations (PR) is a controlled internal practice of managing and sharing information from an organization or an individual with the...

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How to Integrate PR Tactics into Your Law Firm’s Marketing Strategy

Date: October 11, 2022
Author: Maddie Ulrich

An effective public relations strategy can help law firms shape the perception of their brand, enhance their reputation, increase website traffic and SEO, or generate...

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What Factors Affect Your Content’s Success?

Date: October 6, 2022
Author: Sarah Brodsky

You’re probably already familiar with the idea of creating content for your company or law firm as part of your marketing campaign. You may have even already produced...

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The Importance of Local SEO

A Guide to Local SEO for Law Firms

Date: October 4, 2022
Author: Louise Petersen

Did you know that two out of every five smartphone users find local law firms through Google? Can your law firm ignore two out of every five prospects who come to your...

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Are DIY Blogs Beneficial for Your Contracting Business

Date: September 29, 2022
Author: Brandon Prato

The Difficulty of Deciding on Blog Topics for Contractors Content is extremely important to help the organic growth of your website, and choosing the right topics will...

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SEO Fundamentals To Grow Your Law Practice

Date: September 27, 2022
Author: Louise Petersen

Search engine optimization (SEO) is an essential part of your firm's marketing strategy. At least, it should be! Your firm may be missing out on a significant...

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The Best Free SEO Tools Every Law Firm Should Be Using

Date: September 22, 2022
Author: Taylor Tobey

Tracking data is an essential part of understanding how your law firm’s website is performing. There are many free tools available that can help you understand the...

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Five Common Backlinking Mistakes (and How to Avoid Them)

Date: September 20, 2022
Author: Taylor Tobey

When it comes to backlinking, many SEOs don’t go about it the right way, which is why people often believe it can be a waste of time. With that said, when done...

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