Our Team

Bitmoji of 9Sail CEO Joe Giovannoli

Joe Giovannoli


Joe founded 9Sail in 2015 with a goal to provide white-glove service in the search marketing industry. Joe is a problem solver and has spent most of his career solving business problems for clients with a strong focus in business development and lead generation. Joe is a wine and bourbon aficionado and enjoys Golf and the outdoors.

Bitmoji of team member Bryan Pattman

Bryan Pattman


Bryan is a graduate of Seton Hall University and is focusing on bringing new ideas and talent to the company. He is an avid college basketball fan and looks forward to March Madness every year. He enjoys helping clients reach their marketing and business goals. Outside of work he enjoys spending time with friends and family, spending time at the beach, and finding the best sushi and barbeque restaurants!

Ariel Rivera, director of marketing at 9sail

Ariel Rivera


Ariel brings nearly a decade of in-house experience with several of the region’s largest accounting and law firms to his role as Director of Marketing at 9Sail. In this capacity, he helps steer 9Sail’s marketing and business development initiatives and shepherd the agency’s brand – all with an eye toward client engagement and satisfaction. When not wearing the marketer’s hat, he fancies himself a (very) amateur chef and enjoys hitting the local trails with his Boston Terrier, Pablo.

Taylor Tobey


Taylor has a passion for digital marketing and is excited to be working with the 9Sail team and its clients. Outside of work she enjoys going to the beach, playing softball, and spending time with family and friends. She earned her MBA in Marketing from Fairleigh Dickinson University.

Brandon Prato


Brandon is a Seton Hall Alum who has a passion for marketing and optimizing business’ growth. Brandon is also an avid football fan who enjoys traveling and riding his bike. He enjoys growing relationships with his clients and helping them go above and beyond expectations.

Louise Petersen


Louise is a graduate of Florida Atlantic University and has a passion for marketing and building client relationships. Louise is originally from Denmark and speaks three languages: English, Danish, and French. In her free time, she enjoys traveling and exploring new restaurants.

Bitmoji of 9Sail's Jeff Rothe

Jeff Rothe


Jeff is 9Sail’s lead pay per click advertising manager that helps clients reach a targeted client demographic. He enjoys long walks on the beach and snowboarding in the winter.

Sarah Brodsky


Sarah is a graduate of Brandeis University and has a passion for client relations. She is thrilled to bring her research experience, unique perspective, and customer service expertise to her role as a Digital Analyst with 9Sail. When she’s not working, she loves to play games with friends, explore theme parks, and watch reality cooking competitions.

Mandy Fischer


Mandy brings more than seven years of SEO experience to 9Sail and is dedicated to continually monitoring tech channels and always knowing the key ingredients necessary to drive traffic to clients’ websites and help them rank on Google. When she’s not creating SEO strategies, you can find Mandy obsessing over her garden, cooking a feast in her outdoor kitchen, attending concerts, spoiling her dogs, Oliver and Remi; and taste testing various new cocktails for quality assurance. It’s a public service, really.

Maddie Ulrich


Maddie is excited to bring her passion for and background in public relations to her role as an Account Manager with 9Sail. She enjoys spending time with her dogs, hiking, and collecting candles in her free time. She earned her Master’s in Communication from Syracuse University’s S.I. Newhouse School Of Public Communications.

Bitmoji of 9Sail's office dog, Dunkin



Dunkin is a fun loving energetic pup that lights up every room he walks into. Dunkin was rescued at age two and has been bringing happiness to Team 9Sail since it’s inception. Dunkin is our favorite team member. He enjoys long walks, belly scratches, and meeting new people. He is best known for his “butt wiggle” when new people enter the room.

Jason Fidler, 9Sail Digital Strategist

Jason Fidler


Jason, born with a computer in hand, has a natural passion for tech.  He wields his experience in web dev to tackle the technical side of SEO.  When he’s not behind a screen, you can find him escaping cell service camping or hiking in the great Uinta Mountains. Jason is currently on military leave and we couldn’t be more proud of him as he embarks on this new, exciting stage of his life!