Your Law Firm’s Online Content Needs a Boost

How to Find Your Law Firm’s Target Audience

Date: August 16, 2022
Author: Sarah Brodsky

A business cannot succeed without understanding its audience, and for law firms, this holds doubly true. Your law firm has its niche practice areas that give general...

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How to Turn FAQs into Blog Topics

Date: August 11, 2022
Author: Louise Petersen

As important as content writing is, it can be an overwhelming responsibility that requires in-depth writing skills and time. The good news is, you might already have a...

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The Importance of Blog Content For Contractors

Date: August 9, 2022
Author: Brandon Prato

Before thinking of “what to write” your first question may be, “why is content important?” Content is the main building block of an online presence. A site that...

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What is Internal Linking and Why Does it Matter?

Date: August 4, 2022
Author: Taylor Tobey

Internal linking is one of the simplest, yet critically important, aspects of SEO. In fact, you are probably already utilizing internal linking and aren't aware of the...

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Where Is Your Website Traffic Coming From?

Date: August 2, 2022
Author: Sean McGee

I recently had a meeting with a client who needed a refresher on what referral traffic is and it inspired me to give a full breakdown of the different traffic sources...

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Dos and Don’ts of Writing a Blog for Your Law Firm’s Website

Date: July 28, 2022
Author: Sarah Brodsky

We all know the importance of having a successful website for your law firm in your attempt to gain new clients. A major tenant of your law firm’s online presence...

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Six Blog Topic Ideas for Law Firms

Date: July 26, 2022
Author: Louise Petersen

One of the most important areas when it comes to SEO for many businesses, including attorneys and law firms, is publishing new content on a consistent basis, usually...

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Conversion Rate Optimization for Law Firms Part 3: How to Implement a CRO Strategy

Date: July 21, 2022
Author: Bryan Pattman

Once you’ve determined which essential elements you want to include in your conversion rate optimization (CRO) strategy, you’ll have to figure out the best way to...

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The Power of Call Tracking and How it Can Help with Evaluating ROI

Date: July 19, 2022
Author: Taylor Tobey

If you are a part of a law firm, contracting company, or any other type of business that receives a majority of leads via the phone then you should have call tracking in...