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Building Boomerangs: How to Build Backlinks to Your Website

Date: August 17, 2021
Author: Channing Lovett

What are backlinks? Think of them like digital boomerangs that send readers from someone else’s site to yours. How Backlinks Can Help Your Business's Website Rank...

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Tips for Choosing A Search Engine Optimization Agency

Date: July 9, 2021
Author: Joe Giovannoli

Don’t just pick the first SEO firm on your search engine results page. Most people looking for an SEO agency do the same thing everyone else does—type “SEO...

On Page Optimization on Laptop in Conference Room. 3D.

Optimizing Your URLs, Page Titles, and Meta Descriptions

Date: June 25, 2021
Author: Bryan Pattman

The 9Sail team has created this useful cheat sheet to help our clients understand the importance of having properly optimized URLs, page titles, and meta...

Paid Search vs. Paid Social: Which Should You Use?

Date: May 19, 2021
Author: Joe Giovannoli

It’s the future of marketing, but many people don’t understand the difference between the two most commonly used types of digital advertising. Pay-per-click...

5 Tips for Law Firms When Navigating Google’s December 2020 Update

Date: April 14, 2021
Author: Joe Giovannoli

Since the digital marketing landscape is constantly changing thanks to updates in best-in-class technologies and shifts in algorithms, every business with a web presence...

10 Marketing Lead Generation Ideas for Lawyers

Date: February 1, 2021
Author: Joe Giovannoli

Lead Generation for Lawyers We have all been in the middle of unloading groceries or sitting down for dinner when the phone rings and you answer just to find out it...

The Ultimate Guide to Figuring out a Legal Marketing Budget

Date: November 5, 2020
Author: Joe Giovannoli

Marketing for attorneys is imperative to the success of a firm. From interstate billboards to the local TV spots parodied in Better Call Saul, law firm...

Why You Need To Focus On Google’s Mobile-First Indexing

Date: October 16, 2020
Author: Bryan Pattman

Google has been working on moving all websites over to mobile-first indexing for the past few years. This has been a known change in the digital marketing world, yet...

How To: Avoid Use of Duplicate Content

Date: July 18, 2020
Author: Bryan Pattman

The Guide To Avoiding Duplicate Content For Law Firms With the ever-changing world of the internet, terms like “duplicate content”, “domain rating”, and...

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