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Helpful Resources

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September 21, 2026
Blog
Rich Snippets vs AI Overviews: 3 Myths That Are Costing Law Firms Visibility

If your firm has been treating rich snippets vs AI…

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September 17, 2026
Tool
The Tactics That Actually Earn AI Citations for Big Law Firms

A ranked breakdown of the nine tactics that earn Big Law firms brand mentions and source citations in AI search results, plus why the order firms tackle them in changes the outcome.

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September 16, 2026
Blog
How to Choose the Right AI-Driven SEO Solution for Mid-Sized Law Firms

Budget size alone doesn’t predict results when it comes to…

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September 14, 2026
Blog
Your Stalled Law Firm Website Redesign Is a Planning Problem, Not a Design Problem

By: Lynda Decker, Decker Design Most firms think a law…

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September 9, 2026
Blog
Why “How Much Should We Spend on Ads?” Is the Wrong First Question

Most conversations about law firm PPC cost start with Google…

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September 3, 2026
Tool
Business Law Firm Search Visibility Audit

A 16-point checklist covering the technical, content, and measurement issues 9Sail finds most often when auditing business law firm websites, with a diagnostic and fix for each.

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September 2, 2026
Blog
Choosing a Law Firm CMS: The Three Questions That Matter More Than the Feature List

Law firm websites get replaced every five to eight years….

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August 24, 2026
Tool
The Digital PR Scorecard for Big Law CMOs

A digital PR scorecard built for Big Law CMOs, organizing 12 KPIs around the four outcomes digital PR activity should produce, from authority building to measurable business results.

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August 22, 2026
Blog
How to Execute a Law Firm Content Gap Analysis for Your Client Alerts

The Content You Already Have Is the First Gap to…

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August 19, 2026
Webinar
Webinar Recap – Watch This Before You Plan a 2027 Law Firm Website Redesign

A recap of 9Sail’s webinar on planning a law firm website redesign, including content strategy, stakeholder alignment, vendor selection, SEO, and AI visibility.

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