What is stopping your law firm website and online presence from capturing (and converting) more potential new clients?
9Sail’s Audit & Blueprint evaluates your law firm’s website and digital presence to find the areas of opportunity that can be leveraged to rank higher in search results, show in the map pack, and convert users at a higher frequency once they land on your website.
Why Do an Audit?
Our low-cost audit allows our digital strategists to complete a full SEO analysis of your current website, Google Business Profiles, and citations to find all the immediate opportunities that can be corrected to improve your overall online presence. This audit is the starting point for our ongoing engagement by giving our team a headstart on diagnosis and correcting issues, and gives your marketing team the ability to showcase where the website is currently falling short and what can be done to improve.
Scope of the Audit & Blueprint Project
9Sail’s Audit & Blueprint covers all of the top-priority items that impact your rankings, online visibility, and ease of conversion.
Executive Summary
Our executive summary is similar to a SWOT analysis. We highlight the strengths of the current website and online presence, and then focus on the weaknesses and opportunities that are of the highest importance and will move the needle.
On-Page & Technical SEO Audit
Our analysis starts with an on-page SEO audit where we cover the following:
- Current & Target Keywords
- Technical & User Interface Recommendations
- Page Speed Insights & Recommendations
- Content Audit & Recommendations
- Title Tag & Meta Description Audit & Recommendations
- Schema Recommendations
This part of the audit includes actionable recommendations that can be implemented relatively quickly to show movement on the keywords that you are targeting and allow your website to achieve good standing with Google from a technical perspective.
Off-Page SEO Audit
The second part of our analysis focuses on items that are not directly tied to your website. This includes:
- Citation Review
- Google Business Profile Audit & Recommendations
- Review & Reputation Management Recommendations
Prioritized Action Plan
We conclude our audit with a prioritized list of actions you can take if you decide to handle SEO in-house. If you partner with 9Sail, we will take this list and begin working through each item quickly so that we can get the foundational pieces in place and begin working on the ongoing items that will allow for sustainable growth.
Next Steps
After completing your discovery call with one of our Growth Consultants, you will receive a link to pay for our audit, at which point our operations team will begin our analysis. Our Audit & Blueprint takes approximately 2 weeks to complete, and you will schedule a delivery date and time with your Growth Consultant.
At the end of the presentation, the Growth Consultant will walk you through the different ongoing options to determine what will make the most sense for your law firm, and will handle all communications and questions until a decision is made.
Contact us today to learn more. We look forward to having you on board!
