Legal Marketing KPI Cheat Sheet

The digital marketing world is rife with metrics to be tracked, but not all key performance indicators (KPIs) are created equal. It’s vital to track the proper metrics to understand the success of your law firm’s digital marketing efforts. Download our KPI cheat sheet to see how your firm stacks up against industry KPIs. Begin your journey to a stronger marketing scorecard today!

A legal marketing KPI cheat sheet features a flowchart, key KPI formulas, Website Performance Review insights, average response times, and core web vitals in organized tables and sections.

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