All Posts Turn Your CRM into a Revenue Machine: Maximizing Marketing Impact with Optimized Client and Prospect Data

Do your client and prospect relationships fall into a black hole in your law firm’s CRM? Or worse, does your key contact data live in one partner’s digital Rolodex?

Join us for a power-packed session where we’ll reveal how optimized client and prospect data translates to increased revenue. You’ll discover how leading firms are transforming prospect tracking into predictable business development success.

Join Cirrom’s President, Matt Parfitt, 2024 LMA Northeast Region President Robyn Addis, and 9Sail’s CEO & Founder, Joe Giovannoli. They’ll share strategic insights on optimizing client and prospect data to drive measurable growth.

Revenue-Driving Takeaways

  • Opportunity Recapture – Identify and convert previously overlooked prospects through intelligent data strategies
  • Growth-Focused CRM Architecture – Configure your systems to support business development rather than just contact storage
  • Breakthrough Solutions – Overcome the roadblocks preventing your team from maximizing client relationships
  • Strategic Selection Framework – Learn how to evaluate today’s CRM options through a legal industry lens

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