The Pros and Cons of Developing Content In-House

Date: August 25, 2022
Author: Sarah Brodsky

The task of beginning to develop content for your law firm’s website can feel daunting. What’s more, you’re presented with what feels like a large and defining...

Can Too Many CTAs Hurt Your Law Firm’s Website?

Date: August 23, 2022
Author: Sean McGee

What is a CTA? A Call-To-Action (or “CTA”) is a specific sentence, phrase or even just a word that is designed to trigger a response from an individual reading your...

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5 SEO Tips for More Organic Traffic

Date: August 18, 2022
Author: Louise Petersen

Organic traffic refers to the people who find and visit your site through a search engine, such as Google. Usually, they are drawn to a page on your website that answers...

Your Law Firm’s Online Content Needs a Boost

How to Find Your Law Firm’s Target Audience

Date: August 16, 2022
Author: Sarah Brodsky

A business cannot succeed without understanding its audience, and for law firms, this holds doubly true. Your law firm has its niche practice areas that give general...

How to Turn FAQs into Blog Topics

Date: August 11, 2022
Author: Louise Petersen

As important as content writing is, it can be an overwhelming responsibility that requires in-depth writing skills and time. The good news is, you might already have a...

Woman sitting on floor typing at laptop while building backlinks to website

What is Internal Linking and Why Does it Matter?

Date: August 4, 2022
Author: Taylor Tobey

Internal linking is one of the simplest, yet critically important, aspects of SEO. In fact, you are probably already utilizing internal linking and aren't aware of the...

Web Traffic Drawn on White Wall. Illustration with Doodle Icons. Web Traffic - Improvement Concept. Inscription on White Brickwall with Hand Drawn Icons Around. 3D. email marketing firm company

Where Is Your Website Traffic Coming From?

Date: August 2, 2022
Author: Sean McGee

I recently had a meeting with a client who needed a refresher on what referral traffic is and it inspired me to give a full breakdown of the different traffic sources...

A user sits at their laptop with their fingers on the keyboard as the screen encourages them to "Create your blog."

Dos and Don’ts of Writing a Blog for Your Law Firm’s Website

Date: July 28, 2022
Author: Sarah Brodsky

We all know the importance of having a successful website for your law firm in your attempt to gain new clients. A major tenant of your law firm’s online presence...

Six Blog Topic Ideas for Law Firms

Date: July 26, 2022
Author: Louise Petersen

One of the most important areas when it comes to SEO for many businesses, including attorneys and law firms, is publishing new content on a consistent basis, usually...

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