Category: Blog

Why Law Firm Marketers Should Care About Analytics

April 16, 2024

Ryland Alkins

In the ever-evolving landscape of digital marketing, analytics have emerged as a cornerstone for understanding audience behavior, optimizing strategies, and achieving measurable results. While many...

How to Get the Most Out of Your Law Firm PR Pitches

April 11, 2024

Emily Peter

So your firm has a fresh news release, one full of insightful takes on trending topics and captivating sound bites from senior partners. How do you ensure that this story gets in front of as many...

Technical SEO Checklist for Law Firm Blogs

April 9, 2024

Ryland Alkins

Search Engine Optimization (SEO) is a holistic strategy that encompasses both content quality and technical optimization. To maximize your law firm blog's visibility and search engine rankings, it's...

How to Track the Success of Your Law Firm’s Press Release

April 4, 2024

Louise Petersen

In the fast-paced legal marketing world, establishing a strong online presence and effectively communicating your firm's message is crucial for success.  A powerful tool for any marketer is...

The Lifecycle of Law Firm Content From Start to Finish

April 2, 2024

Taylor Tobey

Similar to a plant, the content that lives on your law firm’s website goes through a lifecycle…or at least it should. If you are creating content and just forgetting about it, you are likely...

Top Five PR Practices for Midsize Law Firms

March 28, 2024

Emily Peter

With the continually changing digital landscape that we all work in, it can sometimes be hard to identify what the “best practices” are for any marketing strategy. PR is no exception. Despite...

Technical Site Audits for Law Firm Websites: Improving SEO Performance

March 26, 2024

Ryland Alkins

In the digital age, having a strong online presence is essential for any business, including law firms. Potential clients often turn to the internet to find legal services, making search engine...

9Sail LLC Promotes Bryan Pattman To Chief Operating Officer

March 26, 2024

9Sail

New York, NY - March 25, 2024 - 9Sail (www.9sail.com), a lead-building digital marketing agency that specializes in law firms, is proud to announce the promotion of Bryan Pattman to Chief Operating...

How Law Firms Can Use Lead Tracking to Determine if Their Marketing Spend Is Working

March 19, 2024

Taylor Tobey

With the rising costs of, well, everything these days, each penny you dedicate to your law firm’s marketing budget is precious. That is why lead tracking is so important. It is a critical piece of...

Is Law Firm PR Success Quantifiable? 

March 16, 2024

Louise Petersen

In the highly competitive landscape of legal services, the role of Public Relations (PR) has become increasingly crucial for law firms. Effective PR can enhance a firm's reputation, attract...

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